Watertown Daily Times sets the Atlantic straight

When the Watertown Daily Times in northern New York saw that Malcolm Burnley of the Atlantic had been horribly off base on a story about large-scale agriculture, the Amish and land prices in rural St. Lawrence County, it set out to set the record straight, and did so Sunday in a 3,300-word story by Christopher Robbins. (Screenshot including Reuters photo)

"It is a model of good reporting and the importance of having reporters living, breathing and writing in rural communities," Daily Yonder co-editor Bill Bishop writes as he retells the story. "This is a great story, and tells so much about journalism, the relationship between city and country and how important it is to listen."

Times Managing Editor Robert D. Gorman says in the story, “The writer didn’t know the difference between bail and bale, teats and udders, DePeyster and Canton, and wrote that huge agribusinesses have moved into St. Lawrence County, which is simply not true. Despite acknowledging Mr. Burnley’s factual errors, his editors are still convinced he methodically unraveled an incredibly complex socioeconomic trend in regional farming. I have told them Mr. Burnley got that wrong, too, but to no avail.” The Atlantic has corrected six errors but the story remains posted.

New market hours may cost reporters their privileged peeks at USDA's crop forecasts

The world's largest agricultural trading company, Cargill, is urging the U.S. Department of Agriculture to change a decades-old practice of giving news services, including Bloomberg and Reuters, advanced access to market crop reports and forecasts. The process, known as "lock-up," involves sequestering reporters in a room to prepare detailed stories as soon as crop reports are released by USDA.

Cargill provides market information and grain bids to farmers, and has proposed a "radical change" to this process, Gregory Meyer of The Financial Times reports. "As we understand it, the current lock-up and release process allows some members of the news media to access the reports early," Cargill said in the filing to USDA. "That has never been an issue in the past because markets were closed at release time. But in an environment in which markets are actively trading while critical reports are being released, anyone with early access will have an unfair advantage."

"Wait a minute," says Al Cross, director of the Institute for Rural Journalism and Community Issues. "Cargill seems to think that reporters will trade on this information, or share it prematurely with people who might. These journalists agree not to do that, and they should be taken at their word. There has never been an issue wiht their behavior in this regard."

The filing is a response to U.S. futures exchanges extended hours that allow trading during USDA reports, something that was previously avoided when markets took a break around the time of releases. Some say the new system prevents them from digesting facts before trading on them, Meyer reports. USDA is considering changing release times and has been accepting public comment on the matter. It may announce a decision this week. (Read more)

Farmers use more direct access to consumers to build relationships and explain their practices

Farmers are having direct contact with their consumers more and more as a result of farmers' markets, the local food movement and community-supported agriculture, in which consumers agree to buy farmers' produce. According to the U.S. Department of Agriculture, farmers' markets have increased by 9.6 percent, to about 8,000 markets, since last year. More direct conversations are happening between farmers and consumers, and this can strengthening the relationship between them.

At the farmer's market in Lafayette, Ind., beginning farmer Neil Moseley, right, is able to educate shoppers about his organic farm practices and address concerns they might have about "big agriculture," which his brother practices, reports Sarah Gonzalez of Agri-Pulse. He can also tell shoppers about pesticide and herbicide use, and evolving conservation practices that maintain soil quality, protect sensitive land and preserve water quality. "The best part of what I do is getting that interaction with people," Moseley said.

Direct interaction with customers is a vital part of public relations for Moseley's farm, Gonzalez reports. He's also utilizing social media to interact, reaching more than 2,200 Facebook users. "We didn't realize we'd have to do these things when we started," he told Gonzalez. "There's so much to the marketing side of this it's baffling."

Gonzalez's article is a good example that could be replicated almost anywhere in the U.S. Agri-Pulse is a subscription-only newsletter, but offers a free, four-week trial here.

Editor: Exciting times in agriculture will need 'new blood and passion' to build rural communities

With populations moving out of rural areas, with some farmers finding it hard to press on against drought, with a lot of other obstacles we name daily, here comes Susan Crowell, editor of the Eastern Corn Belt's Farm and Dairy, to do a bit of cheerleading under the hot August sun. It's just so refreshing, we include a bit of it here, to wrap up the week.

"There’s farm material in carpets, plywood, concrete sealer, the foam in automobiles, industrial coatings, adhesives, lubricants, and, of course, fuel," Crowell writes. "Last year, PepsiCo unveiled a new bottle that was made entirely of plant material (switchgrass, pine bark and corn husks, among other things). In Missouri, they’re even breaking down hog manure into a tarry product that can either be burned to generate electricity, or used as an asphalt binder. That’s right, the road to agriculture’s future is paved with hog manure. . . Not only do we need these new products and new opportunities, but we need that new blood and passion to continue to build our rural communities."

Crowell then quotes Agriculture Secretary Tom Vilsack saying recently, "The greatness of this country, the soul of this country, lives in rural America." Crowell was clearly moved by that. "This year may be a difficult year for many farmers, but these are exciting times in agriculture. I wish I was 21 again." (Read more)

Michigan county's papers among many winners in National Newspaper Association's annual contest

Not only does Allegan County, Michigan (Wikipedia map), have more than one newspaper, it has two of the best, according to the judges in the National Newspaper Association's 2012 Better Newspaper Contest. And they think Jack "Miles" Ventimiglia of Warrensburg, Mo., is both a fine editorial and feature writer (and maybe a headline writer, too). Here are the winners in selected categories and circulation classes:

Best Local News Coverage
Circulation less than 3,000: Delano (Minn.) Herald Journal; second, The Commercial Record, Allegan, Mich.
Circ. 3,000‐5,999: Allegan County News, Allegan, Mich.; second, The Barrow Journal, Winder, Ga.
Circ. 6,000 or more: Washington (Mo.) Missourian; second, The N'West Iowa Review, Sheldon.

Best Investigative or In‐Depth Story or Series
Daily: Wyoming Tribune Eagle, Cheyenne, stories on Niobrara oil boom by Shauna Stephenson, Michael Smith and Angela St. Clair. The Grass Valley Union of Northern California won second place for a series on a bank that federal officials closed.
Non-daily, circ. 10,000 or more: Bill Rodgers, Rio Grande Sun, Espanola, N.M., for "Loopholes Plague State Sex Offender Registry."
Non‐daily, circ. 3,000‐9,999: Steve Ranson, Lahontan Valley News and Fallon Eagle Standard, Fallon, Nev., for "Destination Southwest Asia," about local troops in Afghanistan. Michael Higdon designed the pages.
Non‐daily, circ. under 3,000: Luige del Puerto, Arizona Capitol Times, Phoenix, for a series on birthright-citizenship legislation.

Best Editorial
Circ. 3,000‐5,999: Jack "Miles" Ventimiglia, Daily Star‐Journal, Warrensburg, Mo., for "State's obese House offers gobs of fat to cut."
Circ. under 3,000: Steve Haynes, Oberlin (Kan.) Herald, for "A whole lot of good ideas can threaten our freedom."

Best Editorial Page(s): Circ. 6,000 or more: Ellsworth (Me.) American; under 6,000: The Hinsdalean, Hinsdale, Ill.

Community Service: The Las Cruces (N.M.) Bulletin, "Las Cruces: A Photographic Journey;" second, The Barrow Journal, Winder, Ga., coverage of Barrow County budget crisis; third, The Blackshear (Ga.) Times, "The New War / Just One Pill / Bad medicine is big business / Drug net nabs ten / Twelve arrested in drug roundup." (The Times has a great motto: "Liked by many, cussed by some, read by them all.")

Best Agricultural Story under 6,000 circ.: Jack "Miles" Ventimiglia, Daily Star-Journal, Warrensburg, Mo., for "The Grape Depression; Raisin Hell: Heat destroys grape crop." Maybe the best headline, too? No, that's an overall award, and it went to the Wyoming Tribune Eagle. (There are no circulation or frequency divisions for headlines.) Second place went to the N'West Iowa Review, a weekly.

Awards for general excellence will be announced at the NNA convention in Charleston, S.C., in early October. But you might be able to calculate them from a list of all the winners, available here.

House right wing's focus on food-stamp cuts complicates efforts to pass Farm Bill

A food-stamp fight will complicate efforts to pass a Farm Bill, reports Politico's David Rogers, perhaps the best in the business at explaining the politics of American agriculture and food policy.

To get the bill through the House, Rogers writes, Agriculture Committee Chairman Frank Lucas (R-Okla.) "must go to the right of the Democratic-controlled Senate, which took only $4.5 billion from SNAP," or the Supplemental Nutrition Assistance Program, which the food-stamp program was dubbed in the 1996 welfare reform bill. "But in trying to show some deft and care, Lucas is meeting stiff resistance in his own committee, where nearly two-thirds of the Republicans are freshmen from the large 2010 class so influenced by the rise of the tea party."

Getting little or no help from House GOP leaders, Lucas has abandoned his hope "to build on the decades-old farmer-food stamp coalition, which has helped sustain support for rural agriculture in the more urban House," Rogers reports. "Instead, the path chosen by the GOP is a political dead-end in the Senate and could become a nightmare for farm and crop-insurance interests trying to fend off tighter income limits on subsidies." The bill would eliminate direct cash payments to farmers but create a larger program for crop insurance.

Food stamps are the largest single part of the bill. The right wing wants to repeal "categorical eligibility," which appears to have allowed states to enroll more people in the program, ballooning its costs. Rogers calls it "an administrative shortcut that’s become far more common since the economic downturn in 2008," putting more people in need of food stamps. The impending House approach "could drive at least 1.8 million people off the rolls and has twice been rejected by the Senate." Lucas and Rep. Collin Peterson, D-Minn., the committee's ranking Democrat, want to raise food-stamp eligibility to 140 percent of the poverty threshold to compensate for repeal of categorical eligibility.

Rogers sums up: "Seldom have the haves and have-nots had so much common stake in one bill. Consider that for a family of three, the distinction between 130 percent of poverty and 140 percent . . . comes down to those earning $24,817 vs. $26,726 a year — about $37 more a week. That’s less than the annual direct cash subsidies for two acres of corn today. And this in the context of a debate where it was considered a major breakthrough for the Senate to trim the rate of crop insurance subsides for producers with adjusted gross incomes in excess of $750,000." (Read more)

Rumor EPA was using drones for surveillance of pollution from farms, fed by Fox, is shot down

"The Environmental Protection Agency isn't using drone aircraft -- in the Midwest or anywhere else," David Fahrenthold of The Washington Post reports, in an effort to quash rumors that the agency was using the same drones used to kill terrorists to spy on Midwestern farmers. The rumor filled airwaves this month, and Fahrenthold writes this reveals "something hard to capture in American politics: the vibrant, almost viral, life cycle of a falsehood."

The lie was born out of true reports about EPA inspectors flying in small planes, something they've done for more than 10 years, looking for clean-water violations. The flights are legal, says the EPA, under a 1986 Supreme Court decision, and only cost about $1,000 to $2,500 instead of the $10,000 it costs to do the same inspections on the ground.

Nebraska ranchers have recently become concerned about the effects of the flights, calling them an invasion of privacy. A coalition of Nebraska's congressional delegation wrote a letter to the EPA asking about the planes and the flights. They never mentioned drones, but Fahrenthold reports that soon after the letter was sent, someone did start mentioning drones and the rumor quickly got out of hand. "In the days since, the truth has begun, slowly, to rouse itself and stagger after the lie," Fahrenthold reports. (Read more)

The rumor was fed by Megan Kelly of the Fox News Channel, which issued a "clarification" after Farenthold's story.